Transmediatic

Sep 20

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Sep 19

HBO Go without Needing Cable? Welcome to the Future of Television - PSFK -

Sep 17

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[video]

Aug 31

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Aug 25

[video]

Aug 23

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Aug 19

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Aug 07

[NEW BOOK]
Transmedia 2.0: How To Create An Entertainment Brand using a Transmedia Approach to Storytelling by Nuno Bernardo
“Every producer aspires to design an entertainment brand that can grow into a pop icon, a brand whose storyworld or hero has enough creative potential to power spin-offs and reboots, theme park rides and acres of merchandise. So how can independents achieve this degree of success if they don’t have a hundred million dollars to spend on a marketing campaign or the time to gamble on a viral video or game? 
In “Transmedia 2.0: How to Create an Entertainment Brand Using a Transmedial Approach To Storytelling”, Nuno Bernardo will show readers how to use the transmedia approach to build an entertainment brand that can conquer global audiences, readers and users in a myriad of platforms. “Transmedia 2.0” is the follow up to the 2011 bestseller “The Producers Guide to Transmedia” and draws on Nuno Bernardo’s experience of multi-platform storytelling and production. Inspired by Orson Welles radio play “War of the Worlds”, Nuno has being exploring new forms of interactive and immersive storytelling for the past decade. Using his unique approach to transmedia, Nuno has produced more than 200 hours of multi-platform content; from feature films and TV shows to mobile apps and books”.
Find more

[NEW BOOK]

Transmedia 2.0: How To Create An Entertainment Brand using a Transmedia Approach to Storytelling by Nuno Bernardo

Every producer aspires to design an entertainment brand that can grow into a pop icon, a brand whose storyworld or hero has enough creative potential to power spin-offs and reboots, theme park rides and acres of merchandise. So how can independents achieve this degree of success if they don’t have a hundred million dollars to spend on a marketing campaign or the time to gamble on a viral video or game? 


In “Transmedia 2.0: How to Create an Entertainment Brand Using a Transmedial Approach To Storytelling”, Nuno Bernardo will show readers how to use the transmedia approach to build an entertainment brand that can conquer global audiences, readers and users in a myriad of platforms. “Transmedia 2.0” is the follow up to the 2011 bestseller “The Producers Guide to Transmedia” and draws on Nuno Bernardo’s experience of multi-platform storytelling and production. Inspired by Orson Welles radio play “War of the Worlds”, Nuno has being exploring new forms of interactive and immersive storytelling for the past decade. Using his unique approach to transmedia, Nuno has produced more than 200 hours of multi-platform content; from feature films and TV shows to mobile apps and books”.

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Aug 01

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Jul 31

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